Corporations should out-source government relations service to PUBLiCUS because:

1. It is able to maintain independence and objectivity when confronted by an issue;
2. It can easily influence senior management because of its neutrality;
3. It can reduce overhead cost since fee is limited to professional service; hence, the company does away with expenses for salaries/wages of government relations staff;
4. It is a specialist in government relations and lobbying is an expertise that usually an internal staff lacks; and
5. It is cost effective than full-timers.


Public interest advocacies will need the expertise of professionally trained/experienced individuals in pushing particular agenda in government, both at the local and national levels. Hence, it is more cost-efficient for clients to out-source government relations service to reputable experts who understand government culture, the dynamics in institutions, the processes, and procedures therein than to maintain an in-house unit that lacks the needed preparations to be effective in government relations.