FULL EXECUTIVE SUMMARY: PAHAYAG 2022 First Quarter Survey (PQ1 2022)

11 Apr

FULL EXECUTIVE SUMMARY: PAHAYAG 2022 First Quarter Survey (PQ1 2022)

In line with our commitment to providing a wealth of timely actionable information to Filipino voters, political stakeholders, and the media, PUBLiCUS is proud to present the Full Public Results Report of our PAHAYAG 2022 First Quarter Survey (2022 PQ1).

PQ1 2022 is an independent, non-commissioned nationwide purposive sampling poll conducted by PUBLiCUS between March 30 and April 6, 2022. Aside from the Election Preferences module previously released on Friday, April 8, 2022, the Full Public Results Report includes data and analyses on the following modules:

  1. State of the Economy and Economic Prospects

The data suggest that PQ1 respondents are generally optimistic about the financial prospects of their respective households as well as the economic prospects of the Philippines as a whole. 72.9% of respondents said they expect their household financial prospects to improve either a little or a lot in the second quarter of 2022, while almost 70% said they expect the country’s economic prospects to improve over the same period.

  1. National Issues

The most contentious issues among respondents were the potential downgrading to COVID-19 Alert Level 0 in the National Capital Region, the signing of the law allowing foreign ownership of telecommunications companies, and the lifting of face mask requirements in public places. Significantly, the lifting of face mask requirements was the only issue tested on the March 30 to April 6 survey that generated higher Total Disapproval (49.2%) than Total Approval (29.1%) among respondents.

The data also suggest that Filipinos are generally optimistic about the direction in which the country is headed. While only 57.2% of respondents said the current state of the country was either Strong or Very Strong, 72.1% of respondents said the country was maybe or definitely headed in the right direction.

  1. Approval/Trust Scorecard for National Leaders and Institutions

President Rodrigo Duterte maintains the strongest approval and trust ratings among the Top 5 national government officials. Duterte’s 67.2% Total Approval rating and 61.8% Total High Trust rating are five-quarter highs. Senate President Vicente “Tito” Sotto III and Vice President Ma. Leonor “Leni” Robredo also notched improvements in their Total Approval and Total High Trust ratings, notching five-quarter highs in the latter category.

Robredo notched the poorest Total Disapproval and Total Low Trust ratings among the top five government officials for the fifth quarter in a row. 42.2% of respondents said they ‘disapprove’ or ‘strongly disapprove’ of the Vice President’s performance over the past twelve months, while 48.2% of respondents said they have ‘no trust’ or ‘low trust’ in Robredo.

  1. Emotional Quotient of Incumbent Leaders

President Duterte once again managed to get majority scores in all but one trait: Religious. His most popular traits include Bravery, Love for the Philippines, Concern for Filipinos, Decisiveness, and Responsibility.

  1. Media Consumption Habits

Social media was the favored news source among respondents with 73.7% reporting high usage rates. TV was the second-most popular news source (55.4% high usage rate), followed by radio (30.3%) and print media (26.4%).

CNN and GMA-7 are again the most trusted news outlets with Total High Trust ratings above the 45% mark. It is of note, however, that they are still below the 50% mark in terms of Total High Trust. ABS-CBN and Rappler once again notched the highest Total Low Trust ratings.

Another point of interest is SMNI, which doubled its Total High Trust rating from 16% in December 2021 to 32% in April 2022. It is of note that the Total High Trust rating of SMNI is now on par with that of ABS-CBN, while their Total Low Trust rating is better than that of ABS-CBN.

Additional Information on Survey Methodology

The 1,500 respondents who participated in the survey were randomly drawn by the Singapore office of American firm PureSpectrum from its market research panel of over 200,000 Filipinos.

The final survey panel was restricted to registered voters. Parameters based on respondent age, gender, and location were also utilized in the sample formulation in order for the resulting sample to conform more closely to the features of the voting population, as defined by statistics from the Commission on Elections.

The nationwide sample margin of error is +/- 3%. The margin of error in NCR is +/- ~7%, and +/- 6% in other regional groupings.

Note from PureSpectrum: “PureSpectrum is a US-based panel marketplace with multinational presence. Samples provided by PureSpectrum are not affiliated with any bias or political party. All opinions voiced in the interpretation and analyses of the data are those of the writer and/or project sponsor.”

Read the Full Public Results Report here: PAHAYAG Quarter 1 Executive Summary Deck


For Inquiries:

Executive Director
0928 505 2010